When a client asks if I can guarantee that their house will sell if we staged it, I answer honestly:
When we stage your home, it won't just look good—it will look fantastic. A beautifully staged home stands out in a crowded market, catching the eye of potential buyers and staying top of mind long after viewings. In competitive neighborhoods where homes often share similar price points and features, staging is the secret weapon that gives your property the edge.
Studies show that a staged home is 80% more likely to sell first, drawing in more interest, creating emotional connections, and leaving a lasting impression. With our expert touch, your home won’t just be another listing; it will be the one buyers can’t stop thinking about.
Every room has potential—staging transforms it into a showstopper.
But, there are factors out of the control of homestagers...
Price is a big one. If the price isn’t aligned with the market, no amount of beautiful staging will fix that. An unrealistic price is just that.
Then there’s the role of agents. Some are fantastic at closing deals, while others… not so much.
Don't forget difficult buyers and sellers. I’ve seen great opportunities slip through the cracks simply because the right follow-up wasn’t done. I’ve even had deals fall apart over R10,000 on a R4 million home!
There are other things too. Like the weather. This past winter, it rained incessantly, and it was a real dampener (sic) on show days. Or unexpected obstacles with the property itself. I staged a house that looked beautiful and got seven offers, but people kept withdrawing after discovering the servitude on the property.
And let’s not forget property defects like damp or structural issues that surface in inspections, scaring buyers away.
So, does home staging work?
Absolutely. Staging gives you a huge advantage, especially when it comes to making a great first impression and drawing in buyers. It can’t guarantee a sale, but it does infinitely increase your chances of getting the right offer much faster.
Bottom line: staging is a smart investment that helps your home stand out. It’s not a cure-all, but it can save you time, stress, and even money in the long run.
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