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Furnishing your Cape Town airbnb for success

When it comes to furnishing an Airbnb, cutting corners on décor and specialist decorating fees might seem like a way to save money, but it can backfire in ways you might not expect. Guests notice the details, and even one less-than-perfect review can have a lasting impact on your property’s success.


Avoid bad reviews on furnishings

We once had a client who insisted on going against all our advice. He opted for the cheapest dining chairs (which needed to be assembled on-site), a fragile glass table, and the lowest-quality sheets. Despite my warnings, he believed guests wouldn’t care about these details.


His very first review called out these exact items: the dining chairs were wobbly, the glass table looked dusty, and the sheets weren’t up to standard. The review was BRUTAL, and he struggled to secure bookings after that.


Cheap furniture and décor wear out fast. A wobbly chair doesn’t just look bad—it also needs replacing sooner than a high-quality alternative. That constant cycle of repairs and replacements quickly adds up, costing you more than if you’d invested in durable pieces upfront.



Airbnb logarithms matter

Expect lower visibility if you get a bad review. Airbnb’s algorithm favours highly-rated properties. A single bad review can push your listing down in search results, making it harder for potential guests to find you.


It’s harsh, but true: one 4-star review can dent your property’s appeal. Hosts who cut corners often find themselves stuck in a cycle of lower ratings, fewer bookings, and reduced rates—all because the décor didn’t meet expectations.


I once rated an Airbnb property 4 stars. Why? The furniture was shabby, mismatched, and poorly maintained. The pictures didn't show that. It was obvious that it was just filled with the stuff the owner's mother didn't want. I was paying hard earned money to stay there at a pretty high price, one I didn't mind paying if it was nice.


Shortly after, the host reached out to explain how devastating that rating was. Mind you, I hadn't said anything nasty in the review. I just gave a 4-start rating and wrote him a private note.


I hadn't realised that Airbnb reviews are so powerful. A 4-star review might sound good, but in reality, anything less than 5 stars can significantly lower your property’s visibility, reduce bookings, and force you to drop your nightly rate - eroding your potential profits.


Get more guests

Comfort is king. Guests who feel pampered in your space are more likely to return and recommend your property to others. Comfortable beds, sturdy dining furniture, and stylish touches make them feel they’ve received great value—and they’ll happily pay a higher rate for it.


Even if you fix the issues later, future guests might hesitate to book if they see complaints about poor-quality furnishings or lack of attention to detail.Furnishing your Airbnb is about more than just ticking a box—it’s about creating an experience. Investing in quality furniture and décor ensures your property stands out, guests leave glowing reviews, and you can charge the rates your space deserves.


Not sure where to start? At Home Stagers Cape Town, we specialise in creating stylish, functional spaces that keep guests coming back for more.



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